Advertising & Business Services

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End-to-End Process for Advertising & Business Services (Service Provider)

1. Company Formation / Registration (कंपनी रजिस्ट्रेशन)

• Options: Proprietorship / Partnership / LLP / Private Limited Company.
• Documents Required:
• Aadhar Card, PAN Card
• Passport size photos
• Address proof (electricity bill/rent agreement)
• Business name options

👉 Recommended: Private Limited Company / LLP for long-term growth.

2. Basic Business Licenses (लाइसेंस और रजिस्ट्रेशन)

• GST Registration – For billing and tax compliance.
• MSME/Udyam Registration – Small business benefits.
• Shops & Establishment Act Registration (if required in your state).
• Professional Tax (कुछ राज्यों में लागू होता है).

3. IPR (Intellectual Property Rights – बौद्धिक संपदा अधिकार)

• Trademark Registration – Protect your brand name/logo.
• Copyright – For ad creatives, jingles, scripts, digital content.
• Patent (अगर unique software/ERP develop करते हैं तो).

4. System Certifications (सिस्टम सर्टिफिकेशन – Trust Build करने के लिए)

• ISO 9001 – Quality Management.
• ISO 27001 – Data Security (important for ad agencies handling client data).
• ISO 14001 / SA 8000 – Social Responsibility (optional).

5. Employee Compliance (कर्मचारी से जुड़ी कानूनी आवश्यकताएँ)

• EPF Registration – अगर 20+ कर्मचारी हैं।
• ESIC Registration – अगर 10+ कर्मचारी और salary < ₹21,000 है।
• Payroll setup – Salary, TDS, Compliance.

6. Social Compliance (सोशल कम्प्लायंस)

• POSH Policy (Prevention of Sexual Harassment) mandatory for service sector.
• CSR Policy (if turnover crosses limit).
• Equal Employment, Non-Discrimination policies.

7. Technical Setup (टेक्निकल सेटअप)

• Website Development – Corporate site with services, portfolio, contact form.
• ERP/CRM Software – For managing client projects, billing, HR.
• Digital Marketing Tools – SEO, Google Ads, Meta Ads, Analytics.
• QR Code – For business cards, payment links, brochures.

8. Training & Consultancy (ट्रेनिंग और कंसल्टेंसी)

• Digital Marketing Training – SEO, SMM, PPC.
• Client Servicing & Communication Training.
• System Certification Consultancy – For ISO, IPR, EPF/ESIC setup.
• Compliance Consultancy – Labour law, taxation, data protection.

9. Banking & Finance Setup

• Current Account in company name.
• Business credit card / overdraft facility.
• Accounting software (Tally, Zoho, QuickBooks).

10. Document Checklist (डॉक्यूमेंट चेकलिस्ट)

1.    Aadhar, PAN of owners/directors.

2.    Passport photos.

3.    Office address proof (rent agreement/utility bill).

4.    Company Name options.

5.    MOA & AOA (for Pvt Ltd/LLP).

6.    Digital Signature (DSC) & Director Identification (DIN).

7.    GST docs – PAN, Bank details, Address proof.

8.    Trademark docs – Logo, brand name.

9.    ESIC/EPF docs – Employee details, salary sheet.

10.                       Website content – Profile, services, contact details.

📌 Summary

👉 पहले Company + GST + Trademark + Website से शुरू कीजिए।
👉 धीरे-धीरे System Certification (ISO), Social Compliance, EPF/ESIC add कीजिए।
👉 Tech side पर ERP/CRM + Digital Marketing से business grow कीजिए।
👉 Long term के लिए IPR + Employee Training + Social Compliances ज़रूरी हैं।